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What's Happening
at Fender ®
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Fender has a fantastic web site that I recommend
highly (www.fender.com) for a run-down on their current
amp lines. They can also send you a copy of Frontline magazine
(for the textile needy) which details their entire line of
guitars, basses, amps and more. I can definitely say that
you need to check out their CyberTwin amp. Just when you thought
the modeling amps could get no crazier Fender says “Hey, everyone
wants there amp to sound like 5 different Fenders. Well who
can do that better than us!” That is the tiniest tip of the
iceberg of what this guy will do. Fender’s site even has sound
snippets from the amp itself which I think is great. It’s
well worth checking out.
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Sunn
guitar and bass amps.
The Prodigal Sunn is back. Fender was smart here and realized
that Sunn should be it’s own creature instead of just being
different variations on current Fender models. It also gave
them a great opportunity to tap into markets typically dominated
by others. Sunn was easily one of the most prolific amplifiers
in the late 60’s and early 70’s. There weren’t many TV broadcasts
of a band around that time that didn’t have someone using a
Sunn. Even the P.A. as well. The Sunn guitar and bass amps of
today are modern engineering tied in with tried and true tube
and solid state technology and…..well….brute power! What I love
about the line too is that the choices are very simple and to
the point, kind of like the amps themselves. Fender for many
years hadn’t covered the loud ‘n’ proud rock, metal, high-powered
tube head for guitar and bass. They do now. For guitar they
did have the Prosonic and Tonemaster but the Prosonic is only
60 watts and it’s 2 channel operation is limited because of
shared EQ. The Tonemaster being hand wired and custom shop was
financially out of reach for most working Jill’s and Joe’s.
Also, importantly the Sunn’s have their own sound. They don’t
come off as an extra loud Fender. They’re just another way in
which Fender helps sculpt the ever changing, sonic landscape
of rock ‘n’ roll. |
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